In-Person PR Seminar in Seattle

| August 29, 2008

Grand Sized Publici-Tea October 17, 2008 Save October 17 from 12:30 – 5 p.m. to Learn from Nancy Juetten, publicist, newspaper columnist, speaker and Me “Nancy and Susan are a PR dream team! I’ve had the great pleasure of working with them both. And it’s made a huge difference in our business. Give yourself the [...]

Have you been thinking Oprah?

| August 16, 2008

When opportunity comes knocking, are you ready? Creme Eclat two weeks after officially launching!)PRSecrets.com. Susan is conducting a two-part series for Savor the Success on how to get on Oprah and other national TV shows:Get on Oprah & Top TV Shows Using Skillful Sound Bites (August 26 at 8 PM EST, teleconferencing) Have you been [...]

Get Your 15 Minutes of Fame – 5 Secrets to Writing a Perfect Media Pitch

| August 11, 2008

I don’t do this very often, but today’s tips are from author & TV personality Lisa Daily who has done over 1000 media interviews. That’s no small accomplishment. Though we’ve been colleagues now for several years, worked together, brainstormed projects, done teleclasses in tandem, we hadn’t met. I jetted over to Book Passage, our local [...]

Be Prepared for the Unprepared Interviewer: Larry & Jerry

| August 1, 2008

Larry King, who, when he interviewed the Dalai Lama thought he was a Muslim, shows his stripes again here with Jerry Seinfeld. Larry is totally unprepared, but Jerry, has all his facts at his fingertips. Even when an interviewer doesn’t have a clue, you need to step up, set the record straight and get your [...]