susanharrow | September 3, 2010
What does a great press release that gets results look like? Here is one from a new client that we worked on together. Halle Eavelyn implemented my advice beautifully.
Here is the before:
EAT PRAY LOVE YOURSELF
SPIRITUAL TRAVEL COMPANY GETS ON THE MAP
LAS VEGAS, Aug 24, FOR IMMEDIATE RELEASE. Spirit Quest Tours’ founder, Greg Roach, hardly seems [...]
Category: Book Publicity & Marketing, Entrepreneurs PR, Promotion, Public Relations, Marketing & Publicity, Pitching the Media, Public Relations, Publicity |
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Tags: ABC News, Good Morning America, media, Press Release, sell books, sell products, Time Magazine, USA Today
susanharrow | February 24, 2010
Tired of having to read about who just walked their dog, sent a gizmo to a friend, or raced to the bathroom? Do you want instead to focus on marketing your business, book, product, service or cause to the people who are truly prospects?
You may not think so, but Facebook is the answer. There is a critical gap in most people’s Facebook strategies — if they have a strategy at all. For entrepreneurs, authors, speakers, coaches and consultants who want to use Facebook for business, it’s not well known that fan pages can be automated and set up to be income generators. Here’s how.
Category: Book Publicity & Marketing, Entrepreneurs PR, Promotion, Public Relations, Marketing & Publicity, Public Relations, Publicity, Social Networking PR |
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Tags: Facebook, sell books, sell products
susanharrow | February 6, 2010
Getting a corporate sponsorship is one of the best ways to fund your business venture, get PR and sell products. Find out how from someone who has done it successfully for years and is beloved by his sponsors.
Imagine this. What if in less than 18 months, you could accomplish the following without using a penny of your own?
Category: Book Publicity & Marketing, Marketing & Publicity, Public Relations |
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Tags: corporate spokesperson, Corporate Sponsors, NPR, radio, sell books, sell products