Media, Press, Publicity, and Research
Databases
Bacon's - Newspaper/magazine Directory and Bacon's Radio/TV/Cable Directory
http://us.cision.com/media-directories.asp
This is the most comprehensive database on the market. It’s the one professional publicist’s use.
Gebbie Press
Gebbie Press, PO Box 1000
New Paltz, NY 12561
http://www.gebbieinc.com | 845.255.7560
Press Releases
Free Press Release Posting
Wireless Flash
PO Box 639111
San Diego CA 92163-9111
tel: 619.220.7191 | fax: 619.220.8590
http://www.flashnews.com
Wireless Flash specializes in exclusive "off-edge pop culture news and entertainment content." Radio personalities use Wireless Flash for to prep for their shows. Newspaper and magazine editors use it for a "column tip sheet and as original page content." Talk show producers rely on it to book guests. Special editions of Wireless Flash are used as content for web sites.
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Press Release Distribution
Presskit 24/7 Outreach Program
www.presskit247.com
Publicists and other PR professionals continually distribute "press releases," "media alerts" or "pitch letters" to get attention for their clients. They are typically sent via email and each has a specific, standard format. And to be effective, they
must be written with enough punch and pizzazz to get attention.
These alerts, releases, or pitch letters are emailed to specific "distribution lists" targeting either
radio, TV, or print. Good distribution lists are valuable; they are updated and culled frequently to ensure that the information gets into the right hands.
Get Quoted in the Media with PRLeads
http://www.PRLeads.com
Do you want to get publicity without writing a press release, managing a database, calling the media, hiring a PR firm, or buying expensive ads? How it works: you'll get reporters' requests for experts (you) from every publication (print and broadcast media like the New York Times, the Wall Street Journal, Entrepreneur, CBS etc.) sent to your email in-box almost daily. Everyday PR Leads receives hundreds of leads from reporters who are writing articles or need guests for their shows and desperately need to interview experts like you. If you want to be in the news and increase your professional profile,
PR Leads is the fastest, easiest, and most economical way.
PR Newswire
http://www.prnewswire.com
888-776-0942
For general news, post your press release at PR Newswire. Fax service available as well. The way their electronic service works is the media goes to the site to find newsworthy releases. So you need to wait for them to find you. Which is less direct than sending it to select media chosen specifically for their known interest in your content.
Business Wire
http://www.businesswire.com
Use this for business or financial news. They also have a fax service available. This works the same way as PR Newswire.
PRW
http://www.press-release-writing.com
Their Basic Distribution Package goes to over 35,000 Journalists and Media Outlets. Content is republished on leading Web sites and syndicated on leading distributors, including Bloomberg, COMTEX News Network, iSyndicate and Screaming Media.
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CorporateNEWS
http://www.corporateNEWS.com
Try this for business oriented news. They have a distribution list of over 30,000 traditional and online contacts.
PARTYLINE
http://www.partylinepublishing.com
52 weeks of this newsletter gives you more than 1,000 placement opportunities a year or nearly two dozen per week.
Market Wire
http://www.marketwire.com
Market Wire provides comprehensive distribution of corporate press releases and media advisories directly to leading newspapers, broadcast outlets, newswires, consumer and trade publications, analyst terminal systems, Web sites and online databases around the globe.
Internet News Bureau
http://www.internetnewsbureau.com
Send your press release to more than 13,000 subscribing journalists & business professionals.
Press Release Network
http://www.pressreleasenetwork.com
Press Release Network is a targeted newswire service to US and global media circuits covering major online news agencies and print publications.
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eReleases
http://www.ereleases.com/
No membership fees, and no added charge for targeting your press release.
Eworldwire
http://www.eworldwire.com/
True wire distribution to thousands of subscribing journalists and publications.
BlackPR.com
http://www.blackpr.com/
BlackPR.com is an African-American newswire service that email-blasts and fax-blasts press releases to all the African-American newspapers, magazines, TV and radio stations.
Newsfeeds
http://www.newsfeed.com
Free Press Release
http://www.free-press-release.com/
Pressbox
http://www.pressbox.co.uk/
Pressmethod
http://www.pressmethod.com/
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Resource Directories
Bradley Communications
Radio-TV Interview Report
800.989.1400 x408
http://www.rtir.com
Considered "the bible" of the industry this is the world's largest database of authors and experts. You pay to get listed as a resource to radio and TV producers. Expert copywriters write your ad. If you don't plan to do the research to send out your press materials to the appropriate people and you would rather draw journalists and producers to you through "advertising" in a respected resource book, this is for you. Bradley also has databases and other excellent publicity resources.
Yearbook of Experts, Authorities and Spokespersons
202.333.5000
http://www.ExpertClick.com
One time per year 10,000 hard copies of yearbook are sent to journalists. The website gets 2 million hits a year.
Guest Finder
http://www.Guestfinder.com
GuestFinder is an online directory of authors, experts, and others who are available for media interviews.
You must be a member of NSA (National speakers Association) or have proof that you're a professional speaker, and/or have your book listed in R.R. Bowker directory of "Books in Print" to qualify for membership.
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Statistics and Research
Statistics help you show that your ideas have substance. Being backed by influential institutions assists the credibility of your claims. To show specifics of how dramatic your discovery is, search these.
CEO Express
http://www.ceoexpress.com
Links to major media, government, search engines and more. A fantastic resource for just about anything.
U.S.
Government
http://www.firstgov.gov
Facts on the federal government, links to state and local government sites and more.
The Census Bureau
http://www.census.gov
The Department of Health and Government Health Agencies
http://www.os.dhhs.gov
The Library of Congress Newspaper and Current Periodical Room
http://www.loc.gov/rr/news/
Lexis-Nexis
http://www.Lexis-Nexis.com
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Movie Websites
All Movie
http://www.allmovie.com
The Internet Movie Database
http://www.imdb.com
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News Websites
TheStreet
http://www.thestreet.com
The Wall Street Journal
http://public.wsj.com/home.html
Hoover's List Of Lists
http://www.hoovers.com/free/
The list ranks companies and people by size, sales, reputation, and many other criteria.
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Organizations
Public Relations Society of
America
212.460.1400
http://www.prsa.org/
PMA (The Independent Book Publishers Association)
310.372.2732
info@pma-online.org
http://www.pma-online.org
The Northern California Book Publicity and Marketing Association
http://www.ncbpma.org
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Newsletters
These are ones I subscribe to. Go to their websites to subscribe:
http://www.PublicityHound.com
http://www.sayitbetter.com
http://www.yudkin.com
http://www.PRLeads.com
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Book Publicity
Publicist Annie Jennings
annie@anniejenningspr.com
http://www.anniejenningspr.com/
Annie Jennings PR Crash Course In Publicity
Has a feature called "Media Alert" to email you media opportunities, many of which are free. Send email with "subscribe ezine" in subject line to:
Self-Publishing Guru Dan Poynter
http://www.ParaPub.com
Fantastic advice for any self-published or ambitious author.
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