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Dear
Friends,
I'm Twittered out.
I socialize on Twitter, Facebook, LinkedIn, & Biznik. I respond
to comments on my examiner.com column, in my LinkedIn groups and
on Twitter.
I don't know about you, but I'm pooped. I have less time to
spend in the garden which is unhappy-making. My friends are
complaining that they don't see me enough, and I feel pulled in
every direction.
Furthermore, I still respond sporadically on the social
networks, like when I can't sleep. On top of all that I don't
know if I'm really making meaningful connections or creating a
loyal following, two things that I want from my social
networking sphere.
What to do?
Social media expert George Kao to the rescue. George contacted
me when I started working with Chris Muccio on my LinkedIn
profile and strategic plan.
He read my
examiner.com columns. Lots of other so-called experts
contacted me to work with me as well, but George impressed me
with his integrity and knowledge so I asked to review his
material to make sure it met the standard of quality I expect
for my followers.
I found that not only does George present his material clearly
he has done some real due diligence around the whole social
networking sphere. He not only demystifies this very baffling
arena, he gives sound strategies to understand what each venue
can and can't provide and how to manage your time so you'll be
able to utilize each one to further your business, get a job,
make connections, create a following, or find friends.
While the webinar is free if you can't make it live, after the
event the webinar will be $49. There are less than 30 places
left so If you haven't registered and want to attend, I suggest
you do. Register
FREE.
Warmly,
Susan
P.S. I'm building our community for
The Cosmic Mending Kit. We have over
90 members so far and would love
to count you as one of them. We are a group that is creating art and
beauty and peace of mind through our ongoing effortlessness.
Check it out .... |
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3 Social Networking Tips
I asked George Kao, to pass on some tips he's NOT going to cover
in the webinar. Here they are:
1. Tip for LinkedIn:
KAO: If you want to add someone to your LinkedIn network
but you aren't a classmate, colleague, friend (yet), or a
business partner (yet), you can still do it. You don't need
their email address either. Just click the "Groups &
Associations" bubble, and select a group that you think might
interest them.
People don't typically read that part of a request anyway.
What's important is the personal note you write in your LinkedIn
request. Take half a minute and write about something you and
that person both have in common. End by saying you hope to add
value to their business/career, and would like to be a LinkedIn
connection. Connect with George here.
HARROW: This warm and fuzzy approach works. I know I'm
more inclined to connect with people if I know something about
them, what we have in common and if they can help me further my
vision in the world. Plus, I'll be more inclined to help them if
I see we share things of importance. One of my pet peeves is
don't ask me to be your friend if I don't know you. I've turned
those down. Tell me you're a colleague instead. Connect with me
here.
2. Tip for Facebook:
KAO: Want to message all your friends on Facebook at
once? You can do it through the Events tool, if you have an
event to promote. First, create friend lists named Z-1 through
Z-10 (the name doesn't matter) and quickly put all your friends,
alphabetically, into these lists, up to 90 at a time. So Z-1
would include your friends with first name "A" through "C",
perhaps, up to 90, and Z-2 might be "D" through "G".
Doing this when I had 1200 Facebook friends only took 45
minutes. It's a one-time activity. Then create the event. You
can now invite all your Z-1 through Z-10 lists to the event, and
message all guests. All your friends will receive the message to
their Facebook inbox, even if they haven't replied to the event
yet. Now that you have your Z lists, you can use them again and
again as needed.
HARROW: The more you can systematize or automate tasks
that you do repeatedly the more time you'll save.
Kao will discuss
more ways to save time in our Webinar.
3. Tip for Twitter:
KAO: Are you retweetable? Make sure your tweets allow
enough characters for others to re-tweet you. How many do you
leave? 6 plus the number of characters in your username. For
example, I try to have 125 characters be the upper limit of my
tweets because my Twitter username (GeorgeKao) is 9 characters
so if someone Re-tweets me, they'll write "RT @GeorgeKao: " and
then paste my tweet. Make sure you're re-tweetable too!
Connect
with George here.
HARROW: This is one of the key to your messages going
viral. If it's not retweetable it's not repeatable. Connect with
me here and give me something to retweet about!
Join us both for an information packed free webinar on how to
maximize LinkedIn, Facebook or Twitter in 15 minutes a day.
Register FREE. Hope to get to know you better out in the
social sphere.
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Speed Social
Networking -- Maximize Facebook, LinkedIn, or Twitter in 15 Minutes a
Day Free. Webinar with George Kao
Whether you are an entrepreneur, consultant, coach, small business
owner, or career transitioner, an accelerated action plan to use
LinkedIn (40+ million), Facebook (200+ million), and Twitter (20+
million) can make the difference between getting a job, client,
connection or friend.
 I
will be interviewing George Kao, social media expert, who combines the
best principles in social media and productivity. None of us have time
to fritter away on non-productive networking. George will show us how we
can get the most out of our social networking in the least amount of
time.
George Kao has served as the Admissions Director for the largest
sustainability MBA school in the USA, and most recently as the COO of an
award-winning new media company. For more than 10 years, George Kao has
innovated upon, and coached business professionals on the productive use
of online tools for community building and marketing. He now dedicates
his time to helping coaches, consultants, trainers, and career
transitioners make the most efficient use of social media and online
marketing in order to create fulfilling businesses and careers while
maintaining work-life balance.
Connect with George on LinkedIn, where he
has over 70 endorsements.
You'll learn the following:
-
4 steps to take -- in specific order -- for effective marketing on
LinkedIn, Facebook, and Twitter
-
6 powerful principles for engaging with your ideal prospects
-
Embarrassing (and costly) mistakes to avoid when using online social
networks
-
15-minutes per day (or per week) action plan for using LinkedIn, Facebook, or Twitter to market yourself or your business.
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I've attended a number of these [social media teleseminars] recently
and this was the best by far."
~ a Business Process Design consultant
"There aren't many well-organized, concise, coherent presentations about
using social media in the way that you've organized it. Everyone I
turned onto your presentation found it very useful."
~ an MBA professor
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DATE/TIME:
Wednesday June 17, 10am Pacific (GMT-7)
PLACE:
The comfort of your own home or office
RSVP:
Space is limited, so register now. The recording is $49 but the live
session is complimentary. To RSVP for this free live webinar, or to be
notified when the recording is available,
click here now.
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What Can Oprah
Do for You?
A lot if you're an entrepreneur...
==> The Oprah Effect. Carol's Daughter natural products company went
from 1 million to 20 million in sales.
==> The Oprah Effect. When Philosophy Amazing Grace Shower Gel appeared
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3,000.
==> The Oprah Effect. Oprah's endorsement helped the We Take the Cake
bakery make over $1 million in a matter of one year.
==> The Oprah Effect. By 11 pm, on the day Oprah featured Mariebelle
Liberman's hot chocolate on her "favorite things" show, Lieberman
received $30,000 worth of orders for hot chocolate alone.
==> The Oprah Effect. After being featured on Oprah's "favorite things,"
Garrett's Popcorn saw an increase in sales of 100 percent during the
month of December.
==> The Oprah Effect. When Oprah featured Claus Porto Soaps on a
"favorite things" episode in 2007,sales peaked at more than $1 million
in just 30 days.
Oprah's stamp of approval can elevate an entrepreneur, book, celebrity,
product or cause to phenomenal success.
Find out how you can use
the power of O to double, triple, or quadruple your business.
Are you
Oprah Ready? Take the Quiz!
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Anywhere in the World
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Quote
Action is the antidote to despair.
~ Joan Baez
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Copyright © 2002 - 2010 Susan Harrow, All Rights Reserved. Media coach & marketing expert Susan Harrow is author of "Sell Yourself Without Selling Your Soul." Get the book and your gift of her monthly newsletter of publicity and marketing tips (a $197/year value!) at http://prsecrets.com
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