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Dear Oprah Guest,

You hear it all the time: Getting on The Oprah Winfrey Show Is just like winning the lottery. And it can be. But as you probably know you have fierce competition—a lot of it. Thousands of others like you want to be on the show just as much as you do. The only thing that stands between you and them is knowledge, skills, and abilities.

The good news is that some of these things can be taught. The bad news is that others cannot. You need to have expertise, good timing, and a certain set of skills, to even be considered by the Oprah producers.

Maybe you’ve already tried to contact the Oprah producers and have not received a reply. Maybe you believe you’ve got just the right talent or expertise for Oprah, but you haven’t been able to get the Oprah Show’s attention. Maybe you know you’ve got a story that is so incredible the Oprah producers are sure to call you up in a flash…but they haven’t.

Maybe you’ve sent in a few or dozens of ideas without result. Let’s keep that in mind, with the understanding that it is possible, if you’re not ready now, that over time you can prepare yourself for the ultimate success—being invited to be a guest on The Oprah Winfrey Show.

I’m Susan Harrow, media trainer & marketing strategist, and along with my team of experts, the best publicists in the business, I can hold your hand and show you how to get on America's #1 talk show.

Collectively, we have worked with high profile people, best-selling authors, top experts, famous speakers, successful entrepreneurs, well-known non-profits, and people who are doing remarkable things inspiring others and changing the world. The kind of people Oprah’s producers want.

We have not only gotten guests on The Oprah Winfrey Show, but virtually all the national TV talk shows that matter. Our clients have been on Oprah, Larry King Live, CBS' 60 Minutes, Good Morning America, The Today Show, Rachael Ray, Donny Deutsch, Montel, Ellen, E! Entertainment Channel, ABC’s 20/20, CBS’ 48 Hours, NBC’s Dateline, MSNBC, CNN, even Bill O’Reilly, and Fox & Friends, and more.

My personal clients paid thousands of dollars for creating pitches and for extensive media training. Now I've encapsulated all that advice, and their experiences, into a definitive guide - one that's not available anywhere else, on or off the Internet.

This could be you….

Imagine you are cozied up next to Oprah on her glamorous stage. She focuses on you and asks for your expert advice in front of the 300 people in her studio audience and 49 million other people throughout the world watching from their homes, offices, and hotel rooms. The demand for your product goes sky high, your phone rings non-stop. You're invited to appear on more top national talk shows, the media suddenly wants you. You’re in hot demand. You’re a star.

If you follow the guidance we’re going to give you, you'll increase your chances of being able to say, "I was on Oprah!"

"The Ultimate Guide to Getting Booked on Oprah" is packed with my own personal experience, media training, and successfully creating angles for my Oprah clients. In it you'll discover a treasure trove of exclusive interviews with prestigious publicists, case histories of famous people, and the stories, trials, and tribulations of ordinary ones: authors, and entrepreneurs, and people like you. You’ll learn insider secrets, hot tips, "off the record" comments, and focused strategies that show you what it REALLY takes to get on The Oprah Winfrey Show and what’s really involved in becoming a media sensation. The results will last you a lifetime.

You’ll Discover:

• Strategies to get noticed by Oprah's producers

• How to audition so they'll book you on the show

• Ways to sell yourself, your products, and services seamlessly and gracefully once you land an appearance

In this one-of-a-kind breakthrough book I reveal all the little-known secrets of professional publicists to take you and your business to the top. Plus, you’ll get a sneak-peak at what REALLY goes on behind the scenes in the green room and off-stage before and after the show.

You’ll Learn Through The Success of Others

I’ll share with you some stories from people who have made it on the show. Some are extraordinary human beings who have done dramatic or courageous things. Others are ordinary people just like you who have a product, service, cause or book who want to grow their business and recognition.

They have all prospered in numerous ways, not just money or fame. Many have made connections that they would never have been afforded. Some have gotten golden opportunities or experiences. Still others have been able to make their dreams come true whether gaining enormous personal wealth or serving humanity.

No matter what your dream, no matter what you want to accomplish by being on Oprah, I advise you to follow Henry David Thoreau’s advice: “Go confidently in the direction of your dreams. Live the life you have imagined.”

Oprah’s producers are looking for people who are following their dreams, making a difference, or making some kind of terrific product or offering a service that benefits women. Whether you have a cake or a cause getting on the Oprah Winfrey Show can change your life dramatically in ways you can’t even imagine.

Susan just show me everything I get and how I can get started.

In This Book You’ll Meet Extraordinary People Who Were Guests on Oprah.

In This Book You’ll Meet Ordinary People Just Like You Who Were Guests on Oprah.

I’m ready Susan, Give me The Super Kit

The First and Only Complete Book About Getting Booked on Oprah

You’re reading about the first and only complete, fact-filled book about getting on Oprah that has all the information you need to be a welcomed guest on the Oprah Show. You won't find another book on or off the Internet that shows you how to get on Oprah and then make the most of your appearance. You may find this book on one other website, but that company has licensed this book from me. It’s written by me and it’s this same information—but you may not know it until you buy the book. What you'll soon have to hold and read and study is the most updated, comprehensive information you can get. Period.

A Comprehensive Guide Packed With Insider Information about Oprah’s TV Show

"The Ultimate Guide to Getting Booked on Oprah" is the first and only book that houses all the EXACT information you need to make your dream of being a guest on The Oprah Winfrey Show a reality. Get this. Some of the publicists spoke so frankly they couldn't afford to have their names linked to such private insider information. You’ll gain the edge that these publicists have as they share their secrets with you so you can… get on Oprah!

In this comprehensive and complete guide you’ll learn:

• Strategies that prestigious publicists have used consistently to get their clients on Oprah

• Techniques to capture a producer's interest in 20 seconds or less

• How to handle everything from the pitch letter to the day you appear on the show

• The secrets Susan has used to help authors, speakers, and entrepreneurs get more air-time while making their appearance on Oprah unforgettable

• The 10 qualities that Oprah guests have in common

• How to create an eye-popping pitch of your own that will WOW! producers

• Little known information that producers don't want you to have that will give you an edge

• Mistakes you can't afford to make that could get you banned from the show forever

• Behind the scenes secrets you’ll want to know to survive unexpected circumstances

• Angles that have worked for famous and unknown Oprah guests that will also work for you

• The most important things to remember when you're on the air that will make your appearance a hit

You'll Also Discover:

• What top publicists say "off the record" about the Oprah Show that they are afraid to say publicly on record

• Why it's imperative to understand Oprah’s history and preferences before you attempt to get on the show

• The 3 magic words you need to know to succeed

• What not to pitch—even though you’ll be tempted

• An in-depth exploration of what it takes to be a guest on the Oprah Show

• The 3 times you should refuse to be on Oprah (this could shock you)

• Captivating story angles that are "media ready" and right for Oprah

• Why you need to be prepared for anything even if you think the show is totally planned and scripted

If You Want To Get On Oprah, You Have Three Choices

1. You can fritter away thousands of dollars, and months and months of time trying to research and compile all the information yourself. But I’ve already spent the time, and energy, and research, and gathered all the best experts for you, so why would you? Plus it would be nearly impossible for you to get the experts, or former guests to talk to you about their personal "Oprah" experiences. Why would they?
    

2. You can pay a publicist thousands of dollars to try to get you on Oprah, with no guarantee of success.
    

3. Or, for a small fraction of that price, you can find out what it takes to get on Oprah in one step-by-step complete guide, with a 100% Satisfaction Guarantee.
    

4. PLUS: You couldn’t even hire me for 2 hours to personally train you for the entire amount of your investment for this training kit.

Use your time and effort to focus on making your dream of getting on Oprah a reality—today. When you order The Ultimate Guide to Getting Booked on Oprah: Super Training Kit you'll get all the products in the regular training kit: the hard copy Oprah book, the Oprah E-book which contains the same information as the hard copy but which allows you to click right to important links on Oprah's website and other key links, AND a 2-CD set that has the most up-to-date information about what Oprah’s producers are looking for now, how the show is structured, and how to navigate your way through the intricate maze to become a guest. And much more. To see everything you get at a glance click here.

The Info on the How to Get Booked on Oprah CDs Aren’t in the Book

On this first 70-minute CD Joan Stewart, The Publicity Hound and I discuss those and other changes you'll need to know in order to approach the producers the right way. In the past few years there have been changes in the types of guests the Oprah producers book on her show. Joan Stewart, The Publicity Hound and I discuss those and other changes you’ll need to know in order to approach the producers the right way. These changes, like the producers’ preferences for celebrity guests, are important for you to know. We’ll share things like how you can still be included even in a celebrity line up and ways to prepare yourself for an often grueling production schedule during the taping of the show. We focus on critical topics that include how to prepare to pitch the producers so you don’t seem clueless.

We even give you resources that keep you up-to-date on upcoming shows that position you in the most advantageous way so that producers book you on the spot. You may not know this, but it’s often to your advantage to suggest other guests, even your competitors, for the show segment that you’re pitching. And we’ll tell you how to go about doing just that. A common question is how many times you should follow up with producers once they’ve expressed interest. You’ll find out. We’ll also cover the three biggest mistakes that guarantee you’ll never be on the show. (You’ll want to pay special attention to this advice.)

Get Booked on Oprah and Featured in O, The Oprah Magazine (Info also not in the book)

Would you like to more than double your business in 30 days?

In the second 60 minute CD I discuss this very topic with Christine Kloser, The Conscious Entrepreneur. Getting into O, The Oprah Magazine can mean publicity on a grand scale. Not only is the magazine read by 2.65 million people, it's a magazine that doesn't get thrown away. So you don't get a mad rush of business once, but for many months. An entrepreneur increased her business by 60% in thirty days. Imagine what it would be like for you to do the same.

Appearing on the Oprah Show changes lives for many. But for others getting on the show barely creates a blip in their business. Find out what makes the difference between becoming a blockbuster business and just being another guest who can say they were on Oprah. The first thing I tell you during this interview with Christine is what the most important quality Oprah producers (and all producers) want in a guest. Then I reveal how sound bites can make or break your chances of being on the show or in Oprah’s magazine.

You see, the huge mistake many people make is that they think that once they are booked on the show they’ve made it. They couldn’t be more wrong. Getting booked is the very first step. Your APPEARANCE on the show, how you conduct yourself, the words you speak, the manner in which you deliver them, your rapport with Oprah and her other guests, how you’re positioned, the way you look, and the subject matter you cover, is all important.

This is what makes you a star or just another average Joe who got lucky and made it on the show. This is what will make the difference between selling thousands or millions of dollars worth of products, books or services, or getting support for your cause—or not. This is what makes or breaks your one chance to be all that you can be on the Oprah Winfrey Show.

But That’s Not All.

I show you how to mentally prepare to do well and to be of service to others. This is one of the keys to being a great guest in any venue, and in particular for Oprah since this is her philosophy of life. And something else you should know….Getting into O, The Oprah Magazine has more advantages than you may have imagined. Sometimes getting featured in the magazine is an entré into getting on the show and vice versa. You’ll get tips about how you can get featured, profiled or mentioned in Oprah’s magazine, plus the types of stories that interest O editors.

One of the other key things you’ll learn about is how to make it on to the Oprah’s Favorite Things Show. If this were to happen to you it would be the gift of a lifetime.

Plus.

In the Super Kit You Get...

Essentials that will help you acquire the skills you need to get noticed by the producers, pass the audition when they call, and then position yourself positively so you make an impression on her audience so they become your loyal clients, customers, buyers, and followers.

And…6 examples of successful pitch letters written by professional publicists so you know how to write your own.

One of the most common complaints from producers and reporters is that the pitch letters they get are irrelevant to their audience, don’t have a solid news angle, are too long and rambling, or are just plain boring. On top of that they hate the fact that the person writing the pitch is often not a qualified expert with exceptional credentials. In other words their expertise isn’t strong enough to rank them as an expert.

All that can change when you read my step-by-step analysis of every paragraph of these letters showing you what the publicists did right and how you can too. I tell you EXACTLY what to do so you can have the same kind of results they did.

You get 6 successful formulas producers prefer for pitch letters. You just follow my advice on how to plug in your information.

Furthermore, these concepts aren’t something I just pulled out of the air. I’ve studied the pitch letters that got results and then took them apart step-by-step so you could understand how they are constructed. Once you understand the process and logic you’ll be able to apply it to your own ideas and story. Of course you will need to have the kind of story and information producers are looking for. And I show you what those are so you can do it yourself.

This alone is worth the price of the entire Super Kit.

It’s what people pay top publicists for. This is one of the most crucial aspects of getting a “yes” vs. a “maybe” or a “no”. It’s could mean the difference to you getting on the Oprah Show….or not. I show you clearly what you need to do every line of the way so you can do it yourself.

I’m ready Susan, Give me The Super Kit

Susan just show me everything I get and how I can get started.

Why You Should Listen to Me and My Team of Experts

My clients include everyone from Fortune 500 CEOs to celebrity chefs, Internet millionaires, to best-selling authors and successful entrepreneurs, and even a star in the movie, “The Secret.” My diverse clientele includes iVillage, PlanetRx, Design Within Reach, Yoga Journal, Debbie Ford, Pacific Bell Directory/The Yellow Pages, Bill Graham Presents, Gillette/Oral B, the North Face, and Random House. I’ve media coached people who have appeared on Oprah, CBS's 60 Minutes, Good Morning America, The Today Show, CNN, and more.

Hear from People Just Like You Who Have Been On the Oprah Show

Hear from experts, entrepreneurs, authors, and speakers just like you. They share their trials and triumphs, their techniques and insights, and tons of tips so you'll know what works and what doesn't, in advance of that coveted Oprah producer's call…"You are on Oprah!"

Once You’re on Oprah, Everyone Wants You

When you become a guest on Oprah your credibility is guaranteed. Oprah is considered the "crème de la crème" of all talk shows. "As soon as you say 'Oprah' to people that's the magic word. They say, 'if Oprah had her on, I want her too.' 9 times out of 10 when I say my client has appeared on Oprah producers and editors from other top talk shows and print media book the appearance. No questions asked," says publicist Donna Gould (one of the experts I interviewed for this book).

How Much Would an Appearance on Oprah Be Worth to You?

I want to make sure that everyone can afford to receive this information. You couldn't hire me for 2 hours of my time for the cost of this kit. Plus, I couldn't even attempt to teach you all the information and secrets that are contained in ”The Ultimate Guide to Getting Booked On Oprah” in 10 hours.

If you were to hire a publicist it would cost you $2,000-$10,000 per month on retainer to get you booked on a top talk show—and that's without any guarantee of success! One independent consultant charges over $1,500 to TRY to get you booked on Oprah. Another charges $30,000 once she books you on the show. (This is called “Pay for Placement”).

I’m dedicated to developing easy to use, cost-effective resources that work for speakers, authors, experts, entrepreneurs, independent contractors, individuals, consultants, coaches small business owners, women in business, companies, and non-profits.

You'll get 3 bonus extras when you purchase "The Ultimate Guide to Getting Booked on Oprah."

1. An actual publicist's pitch letter that got her client on Oprah—twice! You can follow this format EXACTLY to make your pitch letter a success. One of my clients, who was contacted by The Dr. Phil show, is using this formula right now!
   
   This bonus extra alone is priceless! But if we were to put a price on it, an accomplished publicist's expertise—would be worth over $500!
    

2. The Names of All Producers on the Oprah Show.
   This includes all the associate producers, senior producers, bookers, and even the production assistants as of 2008. You won't find a list like this anywhere. Currently, The Oprah Show rarely displays the producer's credits after the show so it’s nearly impossible to find out their names. There is only ONE database that exists with Oprah's producers' direct numbers. (Not all of them either, just 15 out of 33). You would pay $495 for this database.
    

3. Another Bonus Extra! The Inside Scoop on Oprah's Book Club. You'll get this 7 page booklet FREE when you buy, "The Ultimate Guide to Getting Booked on Oprah." In this booklet you'll learn:

   • What makes an Oprah book.

   • What goes on behind the scenes of a best-seller.

   • What Wally Lamb (who landed in the #1 spot on the New York Times best-seller list and who sold over 3 million copies and after being on Oprah) says about success.

This is worth an additional $29.95 alone.

NOTE: If you're a fiction author the information contained in this book doesn't particularly pertain to you. It is geared toward experts, non-fiction authors, speakers, consultants, small business owners, product manufacturers, non-profits, charities etc.

Complete Super Kit Product List:

Click here to see larger image

1. $299 The Ultimate Guide to Getting Booked on Oprah E-Book & Hard Copy Binder.

Updated and Expanded version E-Book and Hard Copy Binder, you get both versions as there are links you’ll need to accomplish your goal. With the 3 Bonuses worth over $1,000. This NEW version has the most current comprehensive information on The Oprah Show for this season, plus the stories and pitch letters from ordinary and extraordinary people who explain their strategies for making it on the show. The version that comes with the training kit (vs. the SUPER kit) just has the current correct information without all the new examples and case studies from people who have products, books, services or causes. You get 30+ extra pages of critical information that you can instantly apply to yourself to help you get on the Oprah Show. (293 pages)

2. $197 Get Into O Magazine E-Book & Hard Copy Binder.

Few people know that O Magazine is a secret back door to getting on the Oprah Show. There is a dynamic synergy between the magazine and the show. Some people get into the magazine first and then on the show and vice versa. Plus, not only is the magazine read by 2.65 million people, (mostly women), it's estimated that 6 people read every issue so you're actually reaching over 18 million potential clients, customers, buyers, funders or supporters. Getting in O, The Oprah Magazine has doubled many an entrepreneur’s business overnight. Don’t ignore this avenue which can bring you huge sales, lasting recognition, and great credibility. (139 pages)

3. $139.85 2 CD set & transcripts with Joan Stewart The Publicity Hound and Christine Kloser, The Conscious Entrepreneur.

I give you the key points about how the Oprah show works so you can plan your segment to the max. I explain the producer’s process so you can prepare yourself properly for the information they’ll need from you. I cover how to conduct yourself on an interview with producers so you’ll wow! them and how to use O Magazine as a stepping stone to get on the show. This lively dialog will help you digest the dense information in the book. It complements your overall learning and success. (52 pages)

4. $99. The Sound Bite System for Success™ 6 CD Set, Online Course & Private Forum.

Many people reported back to me that after buying the Oprah Kit they got a call from an Oprah producer—but failed to get on the show. What a shame they didn’t captivate the producer’s interest with sound bites on the phone! If they had used The Sound Bite System for Success™ they might have had a different outcome. You need to prepare your sound bites BEFORE you get the call from the Oprah producer. It’s too late once they are auditioning you for the show. Don’t miss your chance by not being properly prepared. Go through this online interactive class so you’ll be ready. (160 pages)

5. $79.90 CD & Transcript Using Sound Bites to Get on Oprah & Other Top Talk Shows with Nancy Juetten.

Nancy Juetten, of Main Street Media, is a Publicist who used the information in my Get Into O Magazine E-book to get one of her clients featured in the magazine. She interviews me in depth about ways to use sound bites so you get chosen to be on the show. In one hour I pack in as much information as possible about how to approach the Oprah show to get noticed. You’ll hear about the 3 things you must do before you even begin contacting the media. Magic words and phrases to say to producers that keep them listening. This is the most current information you’ll find on the subject. (32 pages)

6. $24.95 Sell Yourself Without Selling Your Soul Hard copy book.

I put my heart and soul into this book so you would understand how to promote yourself with integrity and spirit without turning into an alpha male. Dozens of people have written to me saying that this book was their “Publicity Bible.” After reading it you’ll understand how the media system works so you can make it work for you. (400 pages)

7. $19.95 The Secrets to Getting Producers to Book you on Their Show.

When you get that coveted call from Oprah’s producers you’re not chitty-chatting you’re being auditioned for the show. This book of tightly packed points shows you what you need to do to make the cut. (22 pages)

Total Value $859.65

FREE Bonuses

Bonus total: $678.60

Super Kit Total Value $859.65

$859.65 + $678.60 = Grand total $1,538.25

I'm giving you over $670 of valued extras for your investment of $847!

Secret surprise: I’m also going to give you 2 more valuable gifts that will help you on your Oprah journey. I can’t wait to show them to you!

Order your copy and begin your Oprah campaign today!

How do I decide which training kit is right for me?

 

Compare the Super Training Kit to the Regular Training kit.	The Ultimate Guide to Getting Booked on Oprah E-book	The Ultimate Guide to Getting Booked on Oprah Hard Copy Binder	Oprah: Training Kit	Oprah: Super Training Kit
The Ultimate Guide to Getting Booked on Oprah E-book
The Ultimate Guide to Getting Booked on Oprah Hard Copy Binder
2-CD Set of Christine/Joan
Case studies of people who made it on the show	8 Case studies	8 Case studies	8 Case studies	18 Case studies
Publicist pitch letters	2 Publicist pitch letters	2 Publicist pitch letters	2 Publicist pitch letters	8 Publicist pitch letters plus analysis of the formats so you can duplicate them
5 Extra steps including insider secrets, and more peeks behind the scenes to you can be better prepared.
Edited transcripts of CDs of Christine/Joan
Get Into O, Magazine E-book
Get Into O, Magazine Hard Copy Binder
2 CD set & transcripts with Joan Stewart The Publicity Hound and Christine Kloser, The Conscious Entrepreneur
The Sound Bite System for Success™ 6 CD Set, Online Course & access to Private Forum
CD & Transcript Using Sound Bites to Get on Oprah & Other Top Talk Shows with Nancy Juetten
Sell Yourself Without Selling Your Soul Hard copy book
The Secrets to Getting Producers to Book you on Their Show E-book
Bonus case study of the blockbuster movie, The Secret - never before revealed.
BONUS:  $299 Webinar: Placing Guests on Oprah and Other Top-Tier Talk Shows: Your Backstage Pass To Generating Instant Fame and Celebrity Status—Exclusive to PR Agencies and PR Departments at Corporations
BONUS:  $39.95 CD & $39.95 Transcript What is Your Brand with Krishna De
BONUS:  $39.95 CD & $39.95 Transcript Social Networking to build buzz for your service, product, book, or business with Karen Leland
BONUS:  $39.95 CD & $39.95 Transcript Get Yourself on TV Any Time Any Where with Lisa Earle McLeod
BONUS: $39.95 Transcript Get Booked on Top Radio Shows with Lisa Daily
EXCLUSIVE!: $99.95 Ebook Twitter Your Way to Oprah
E-book Hard copy binder Regular kit Super kit $99 Instant download (157 pages)   $99 plus shipping (157 pages)   $147 plus shipping (157 pages)   $847 plus shipping (Total value: $1,538.25) (1,227 pages)

Still not convinced?

Then make your decision.

Susan, I’m not ready to fully invest in getting on Oprah. I just want to get a taste with The Ultimate Guide to Getting Booked on Oprah: Training Kit for $147.

Tell me more about the Ultimate Guide to Getting Booked on Oprah: Training Kit for only $147

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Larkspur, CA  94977-0543
888.839.4190

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