Posts Tagged ‘media’
Sound Bites: 8 Things You Need to Know for Your Next Media Interview
SUMMARY: In today’s fast-paced world, captivating media interviews rely on concise, memorable sound bites. Crafting these messages is critical for entrepreneurs to connect with their audience effectively. Preparation is key to making a quick, impactful connection, whether in a formal interview, podcast or casual encounter in line for coffee. Sound bites distill complex messages into…
Read MoreSTOP. Do not pitch the media until you do… this. [Free checklist]
At some point, pretty much every business owner dreams of getting featured in the media. From a quick one-line mention in a local blog… to a glamorous booking on The Today Show… media attention feels amazing! But in my experience, many people jump the gun and try to get booked in the media before…
Read MoreWant More Publicity? Learn How to Speak in Sound Bites
By Steve Harrison When you respond to a media request, how will the journalist or producer decide whether to interview you or some other expert? It often depends on who provides the best sound bite. I’ve been amazed at how many people take ten sentences to say what could be said in one or…
Read MoreHow Can I Get on TV? 6 Simple Steps to Skyrocket your Success
When I was preparing for my media tour for my book, Sell Yourself Without Selling Your Soul, I thought that I’d love being on radio and despise being on TV. I’m kinda shy and don’t really relish being in the spotlight. Radio, you can be in your fuzzies, sip your tea, and snuggle in…
Read MoreA timeless truth that will boost any media appearance
By Ian Brodie Here’s the second insight I got from Susan as we were preparing for this week’s “Speak In Sound Bites” webinar (click here for free registration). Yesterday I mentioned how you could apply the lessons of media appearances to more everyday communications. Here’s the surprising corollary: you can apply the lessons of…
Read More9 Strategic Actions to Take Now to Be a Thought Leader — and Become a Media Darling
So many people call themselves thought leaders now – but they aren’t. To be a thought leader takes some doing. It’s not so much about being original as it is about putting things together in an original way. Thought leadership marketing comes down to packaging your knowledge, skills, abilities, experiences, and yes, your thoughts in a way that makes you media worthy and worth listening to by your audience—a huge audience. Follow these nine steps to get going on the path to be respected, heard and reverberated out into the world.
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