Pretty Pinterest: Something Weird Happened

by Susan Harrow, Media Coach & Marketing Strategist

Something weird happened yesterday. I attended a Pinterest webinar where the presenter didn’t try to sell anything at the end. I admit, I was baffled. The presenter was a social media expert, which is a title that has lots of noise and little cred behind it given so many people have hung out that shingle without a real house behind it.

So shouldn’t she be enticing us to go deeper into Pinterest? Take a course? Learn how to monetize this new social media experience that has 12 million people mesmerized by pinning images that give them pleasure?

I’m so used to being sold that was left with an empty feeling. I felt let down at the end. Like I’d been gypped. There was nowhere else to go. And the webinar was so basic that I already knew everything that she shared even though I’d only been pinning for 2 days. I really WANTED more. I want to understand how this new medium works. I love looking at all the pretty pins.

Maybe it’s so new that no one knows. But social media experts need to study up quick if they want to offer us something more than another way to spend a Sunday. Me? I want to be out in nature. Not pinning it.

What do you think? Are you loving Pinterest and wanting to know more about how to use it for business? Have you discovered any secrets or successes you’d like to share?

Follow me here. I promise you some pretty.