Posts Tagged ‘Get Clients’
Flip Bragging into Connecting During Media Appearances
Summary: Transform your media appearances by connecting through personal stories and evidence-backed claims. Connect emotionally through personal stories to foster a deeper connection during media appearances. Support your claims with evidence, knowledge, or research to provide credibility and appeal to data-driven individuals. Finally, share customer or client results to build trust and motivate potential buyers…
Read More
Feeling overwhelmed? How I deal with heavy, icky, can’t-move moments.
A little while back, I did a PR Secrets survey. I asked you to tell me what you’re struggling with, what you crave, and how I might be able to help. There was a theme that percolated through nearly every response. That theme… summed up in three words? “I am overwhelmed.” No surprise, there. Most…
Read More
9 Strategic Actions to Take Now to Be a Thought Leader — and Become a Media Darling
So many people call themselves thought leaders now – but they aren’t. To be a thought leader takes some doing. It’s not so much about being original as it is about putting things together in an original way. Thought leadership marketing comes down to packaging your knowledge, skills, abilities, experiences, and yes, your thoughts in a way that makes you media worthy and worth listening to by your audience—a huge audience. Follow these nine steps to get going on the path to be respected, heard and reverberated out into the world.
Read More