Posts Tagged ‘media training for execs’
3 Best Ways to Avoid Burning Your Brand During a Media Appearance
Summary: To avoid damaging your brand during a media appearance, follow these three strategies: stick to a script, prepare everything in advance, and practice to be free to be spontaneous. By planning talking points and having them vetted by a professional media trainer, you can prevent saying anything controversial. Preparing B-roll and questions makes the…
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3 Biggest Media Appearance Mistakes Women Make That Dilute Their Power—and How Not To
Summary: 3 Media Appearance Mistakes Women Make include being too polite: Interrupt politely by using the person’s name or piggybacking on someone’s idea. Women apologize before introducing ideas: Just state your idea confidently. They can downplay their knowledge or ideas: Instead lead with your expertise and establish credibility. Learn how to choose the right situations…
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Founders, Don’t Wing It – How to Pitch Investors Successfully
Summary: Founders shouldn’t wing it when pitching investors. Role-playing different scenarios and personalities is key in order to showcase oneself as a good representation of the company. This demonstrates that the founder is an excellent leader who can handle difficult situations and pressure. It is important to prepare for worst-case scenarios, including dealing with challenging…
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