Failure, Faith and Perseverance

I’m in a tizzy right now. I have an unknown, itchy red rash under my arm. My stomach is upset and bloated. And my office has a giant pile of clothes on a chair I’ve been meaning to take to the consignment store, but haven’t. When I want to shift something, I clean out. But…

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Episode 21

5 Ways Your Branding Can Get The Media To Call You With Karen Leland

Karen Leland talks about what’s necessary to get the media to call you without sending out a press release or pitch letter. You’ll learn the 7 elements to build a brilliant brand – taken straight out of her new book, The Brand Mapping Strategy. She shares her insights on the most successful strategies big and small businesses have used to gain market share and how you can too. In today’s marketplace both businesses and solopreneurs need to have a personal brand to be recognized and respected.

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9 Strategic Actions to Take Now to Be a Thought Leader — and Become a Media Darling

So many people call themselves thought leaders now – but they aren’t. To be a thought leader takes some doing. It’s not so much about being original as it is about putting things together in an original way. Thought leadership marketing comes down to packaging your knowledge, skills, abilities, experiences, and yes, your thoughts in a way that makes you media worthy and worth listening to by your audience—a huge audience. Follow these nine steps to get going on the path to be respected, heard and reverberated out into the world.

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Job Interviewing Skills: No chatting, dissing, or bragging

By Susan Harrow, Media Coach & Author of Sell Yourself Without Selling Your Soul Here’s the situation. You’re in an important job interview and your cell phone rings. Do you answer it? You’re asked a question about your former job that you despised, do you diss it? You feel pretty confident about yourself, do you…

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