Posts by Susan Harrow
How to Be a Fabulous Public Speaker: 7 Inspiring Tips
SUMMARY: Becoming a standout public speaker involves more than just crafting speeches—it requires media exposure, enthusiastic delivery, and effective branding strategies. From captivating your audience to booking dream speaking engagements, these seven articles offer invaluable tips and insights for speakers at any level. By mastering communication skills, managing nerves, and honing storytelling abilities, you can…
Read MoreNational Publicity Made Easy: 5 Must-Know Strategies
Attend the national publicity summit to meet over 100 journalists and producers in-person so you can pitch your idea to them to get on TV, radio and in print.
Read MoreSound Bites: 8 Things You Need to Know for Your Next Media Interview
SUMMARY: In today’s fast-paced world, captivating media interviews rely on concise, memorable sound bites. Crafting these messages is critical for entrepreneurs to connect with their audience effectively. Preparation is key to making a quick, impactful connection, whether in a formal interview, podcast or casual encounter in line for coffee. Sound bites distill complex messages into…
Read MoreHow to Pitch the Media: Best 5 Tips From Journalists and Producers
I had no idea what I was in for when I attended the National Publicity Summit in New York City—focused on how to pitch the media and get booked on the spot and later. (Now the Summit is via Zoom – The next one is March 11-23, 2024) SUMMARY: Learn the best tips from journalists and producers…
Read More5 Media Interview Mistakes: That Could Crucify Your Career
SUMMARY: Learn the critical media interview mistakes to avoid to safeguard your career. From waffling during interviews to neglecting to share how you’ve helped others, these errors can tarnish your reputation. Ensure you’re prepared with concise messaging, quotes from industry leaders, and compelling stories of impact. Transform your wounds into wisdom and have well-formed opinions…
Read MoreMedia Training for CEOs: How to Be Powerful + Beloved
The late ABC Anchor Peter Jennings noted, “I find writing the evening news sometimes very challenging because I realize that what we’re trying to give folks in the evening is black and white when so often I want to give them gray.” That same frustration is only exacerbated these days for media and communicators alike. Bottom line: There is a place for nuance. It’s just a small place.
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