4 Simple Steps to Get on the Today Show Tomorrow – Forwarding to LP
Get Your FREE Special Report from Susan Harrow, Author of Sell Yourself Without Selling Your Soul (HarperCollins)
The producers from The Today Show and other top talk shows are always on the lookout for the latest new, new thing. You can be the next “It” girl or guy if you have what they’re seeking. Whether you are a new or burgeoning business you can be the right expert for any top talk show — once you know how to position, package and promote yourself properly. In this FREE special report, you’ll learn the exact steps that position you correctly to be the “GO TO” guest for any national TV show. You’ll learn how to:
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From the desk of Susan Harrow:
Did you know that many of the smartest entrepreneurs, authors, speakers, coaches, healers, solopreneurs and independent professionals today miss out on a getting media attention, clients, business and many of the good things in life because they don’t know the secret of speaking in sound bites?
But you don’t need to be one of them.
I’m Susan Harrow, media coach, and marketing strategist and I am going to share with you the same strategies used by my well-known clients – everyone from CEOs to celebrity chefs, best-selling authors to rock stars and people just like you, to learn to say what they mean with brevity and spirit to get what they want.
For the past 23 years, I’ve been the brains + heart behind Harrow Communications, a media coaching + marketing agency based in Northern California. I’m also the author of Sell Yourself Without Selling Your Soul® (HarperCollins) and a regular contributor to The Huffington Post and Psychology Today. You may know me as the “Go To Girl” for getting on Oprah.
The media training + coaching clients I’ve trained range from CEOs to soccer moms, reality TV contestants to rock stars. I’ve coached + created marketing strategies for Fortune 500 CEOs, Internet millionaires, world-renowned speakers, award-winning documentary film producers, civil rights activists, best-selling authors, Food Network personalities, Yoga Gurus, and the occasional Jesuit priest. I’ve helped clients shine as guests on CBS’ 60 Minutes, Oprah, Good Morning America, The Today Show, Fox News, Bill O’Reilly, Larry King Live, The Food Network, Howard Stern, CNN, C-SPAN, PBS, NPR . . . and hundreds of print + online publications, including TIME, WIRED, USA Today, The New York Times, The Wall Street Journal, Inc., Forbes, Parade, People, O, Vogue, Vanity Fair, Bazaar, Self, Mademoiselle, Redbook and Seventeen. These media appearances helped them double or triple their businesses – sometimes overnight.
You’ll see how I’ve helped my clients become household names, media darlings, thought leaders, best-selling authors, and experts that the media call when they need comments or guests for their shows so you can have the same recognition and success. |
Susan Harrow changed my life. When my husband/colleague and I began our business, we knew we had valuable knowledge to share. Both PhDs in sociology, we had each spent more than 20 years using surveys to study how social networks helped people get ahead and get through (yup, pre-Facebook). But we also knew that, to share our message with the people who needed to hear it, we must translate it from “geek speak” to terms that people could understand, relate to, and use. Enter Susan, who showed me how to make that translation. Susan taught me how to “do media,” on my own. Great teachers must possess both a superb command of their craft and an almost-unique ability to convey knowledge. It was my good fortune to find a teacher who excelled on both fronts. So amazingly good is she at her craft and art that within weeks, I landed media placements in outlets that included the Wall Street Journal. Buoyed by my success, I kept pitching and the success kept coming. In record time, I had been featured or quoted in such additional outlets as The New York Times, The LA Times, USA Today, Oprah and Friends, smSmallBiz.com, Forbes.com, Monster.com, Juneau.com, US News and World Report, Radio-TV Interview Report, Health, Smart Money, The Christian Science Monitor, CNN, National Public Radio, The History Channel, ABC News Now, and Business Talk This Morning. I am honored to say that my mentor has become my friend. Although I doubt that I will ever weave words as artfully as she, I profit daily from the skills that she conveyed. The long litany of media accomplishments she facilitated serves as instant credibility that I could not purchase with a million-dollar advertising budget. That credibility opened doors with top-level marketers, who became promotional partners; with skeptical prospects, who became loyal customers; and with other mentors, who shared their time and talents generously with me. All of this came because I had the good fortune to work with my good friend, Susan Harrow.
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I bought your book Sell Yourself Without Selling Your Soul®, and only had time to skim it, but you inspired me to do some PR locally and I actually got an NBC affiliate to do a story on me within a week, which ran in 12 markets 20 times in one month! I’ve gotten my local newspaper to do stories or news briefs on me almost monthly. You’re GREAT! I really thank you for all the fabulous resources you put on your website and your GREAT newsletter. You’re the best I’ve ever seen!
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If you want clear and concise support to create sound bites that rock then the Sound Bite System For Success is the seminar. Susan is precise and to the point and after numerous interviews I now know how I should have done them. Since this seminar I have had two interviews with TV producers which look like they will result in a series (they did). My confidence has improved and I feel I now have that spark and knowledge that any media star needs. During this seminar I was taken on by a top talent agency and I am sure without a doubt that it was my clear no-nonsense speaking (taught by you) that secured me this. Thank you again.
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You taught me about the power of sincerity and being your real self. Yes you taught me about sound bites, and the technical parts of how to handle an effective interview, but you also taught me the foundation. The foundation is, your gift is your message, and it must be passionate and authentic. You are a blessing.
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Susan Harrow is a great media coach. In fact, what I learned from her, including how to project a relaxed but professional style, improved my effectiveness tremendously. Highly recommended!
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You’ve been wonderful. You have just been a total Godsend to me. I have to tell you that I am immensely grateful to you. I must say I really was feeling very insecure about the whole thing (being interviewed on Oprah for the entire hour) and just being able to have your knowledge and your support and your comments … I think you’ve just done a fabulous job. Thanks for your help. I found myself putting what you taught me into practice during some pretty crazy moments on the set. Many, many thanks.
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