Get on National TV Shows in 5 Simple Steps

Get on National TV Shows in 5 Simple Steps SUMMARY: In five strategic steps, learn how to land a spot on national TV like my client John Bollard did on CBS’ 60 Minutes. By meticulously researching, crafting a compelling story, and persistently reaching out to producers, Bollard secured his opportunity. Media coaching ensured he was…

Read More

Elevate Your Media Presence: Expert Tips to Avoid Soundbite Blunders

Elevate Your Media Presence: Expert Tips to Avoid Soundbite Blunders SUMMARY: Learn expert tips to avoid soundbite blunders and improve your media presence. Craft a concise, tailored introduction to control your bio and the narrative before stepping in front of the camera or microphone. Ensure your message is concise and precise, focusing on six essential…

Read More

The Life Changing Magic of Publicity 

SUMMARY: Marie Kondo’s journey from tidying guru in Japan to global sensation teaches us the transformative power of publicity. Despite language barriers, one mention in The New York Times propelled her to #1 best-seller status. Her method transcended books, appearing in TV shows, inspiring memes, and even influencing secondhand retailers. Beyond decluttering, Kondo sells a…

Read More