Posts by GuestContributor
Make Your Blog a Media Magnet and an Agent Attractor
By Guest Blogger Nina Amir Thinking and acting outside the box can mean the difference between success and failure in today’s competitive publishing market. Today that’s definitely true when it comes to attracting the media, literary agents and publishers. However, one tool can help aspiring authors gain the attention of all these professionals—and do so…
Read MoreBlog Your Book: Mad Men blog to book
By Guest Blogger Bill Harrison Books are making news. This time, it’s Mad Men, Mad World: Sex, Politics, Style and the 1960s, a book that will be released in the fall. A group of “Mad Men” fans with advanced degrees in culture, history, politics and business started a blog to offer their scholarly commentary on…
Read MoreWomen on a Mission: Prevent Burn Out Now
Guest blog by Harvard-educated integrative physician Dr. Sara Gottfried MD Here’s my opinion after years of taking care of women: It’s not your lack of vision that limits your ability to realize your full potential, deliver your Great Purpose, or grow your empire. It’s not limited capital, and it’s not your business savvy. It’s your…
Read MoreWomen Entrepreneurs Growing Fast In Business and Getting Degrees
by Harrison Kratz and MBA@UNC Blog Women today are making professional strides at an unprecedented level. Women are starting businesses at 1.5 times the national average, a 20 percent increase over the last decade. Women are also pursuing higher education in record numbers; women now hold more bachelors and graduate degrees than men. There is…
Read MoreIt’s a Beautiful Piece of Content… And No One’s Going to Read It
By Guest Blogger Colin Martin The headline of a piece of sales copy or advertising is the most important part of the entire ad. That’s because it’s the first point of contact and the single element that ‘pulls’ the reader in further. You can’t sell to someone if they don’t read the ad. The headline…
Read MoreWebsite Copywriting: Finding Your Voice in a Sea of Hype
By Guest Blogger Colin Martin It’s important to write in the same voice as you speak in. Not necessarily in slang, but in the relaxed, personal tone of conversation. Often, web content reads like a scientific equipment brochure or a Harvard dissertation. Leave the big words and the information overload to the corporate boardrooms, and…
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