Posts Tagged ‘branding’
Pixar’s Joe Ranft’s 2 Rules for Living
Many years ago I attended Joe Ranft’s memorial service with my sweetie, who, at that time, worked at Pixar with Joe on such films as Monsters Inc. and Cars (soon to be released). Joe was always generous and kind to my sweetie and to me — and it turned out that he was that way…
Read More5 Ways Your Branding Can Get The Media To Call You With Karen Leland
Karen Leland talks about what’s necessary to get the media to call you without sending out a press release or pitch letter. You’ll learn the 7 elements to build a brilliant brand – taken straight out of her new book, The Brand Mapping Strategy. She shares her insights on the most successful strategies big and small businesses have used to gain market share and how you can too. In today’s marketplace both businesses and solopreneurs need to have a personal brand to be recognized and respected.
Read MoreBe a Possibilian
No matter where you’re starting from know that anything is possible. The world is a mysterious, magical, and magnificent place and if you put your mind to becoming a media darling fully and follow up with actions you can have exactly what you want. No waiting.
Read More3 Gifts Hidden Inside Every Pang of Jealousy
Sunita (name changed) walked into the dojo, confident, regal and self-possessed to begin practicing Aikido. For some people — including me — studying Aikido (The Japanese Martial Art, called The Way of Harmony that works as a way to polish the spirit, to turn lead into gold) is a slow, awkward, and arduous process. It…
Read More5 Steps to Build Your Reputation With Publicity – When You’ve Just Begun Your Business
What do you do when you have just started your business and need customers and sales? What if you don’t have customer reviews, testimonials, biz experience or even a bio that shows you’re amazing but you want credibility… and publicity? Imagine this: You have dozens or hundreds of people discovering you…Even if you’ve just begun your…
Read More9 Strategic Actions to Take Now to Be a Thought Leader — and Become a Media Darling
So many people call themselves thought leaders now – but they aren’t. To be a thought leader takes some doing. It’s not so much about being original as it is about putting things together in an original way. Thought leadership marketing comes down to packaging your knowledge, skills, abilities, experiences, and yes, your thoughts in a way that makes you media worthy and worth listening to by your audience—a huge audience. Follow these nine steps to get going on the path to be respected, heard and reverberated out into the world.
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