Posts Tagged ‘media appearance tips’
The 5 Media Appearance Mistakes Men Make
Summary; The 5 Media Appearance Mistakes Men Make are being too factual, being too defended, overly obvious about credentials, not smiling enough, and being too loud. Find out how to come across as engaging to the audience without being overbearing. Learn how varying your voice’s pacing, pausing, pitch, rhythm, tone, and volume, including lowering the…
Read MoreFlip Bragging into Connecting During Media Appearances
Summary: Transform your media appearances by connecting through personal stories and evidence-backed claims. Connect emotionally through personal stories to foster a deeper connection during media appearances. Support your claims with evidence, knowledge, or research to provide credibility and appeal to data-driven individuals. Finally, share customer or client results to build trust and motivate potential buyers…
Read More3 Best Ways to Avoid Burning Your Brand During a Media Appearance
Summary: To avoid damaging your brand during a media appearance, follow these three strategies: stick to a script, prepare everything in advance, and practice to be free to be spontaneous. By planning talking points and having them vetted by a professional media trainer, you can prevent saying anything controversial. Preparing B-roll and questions makes the…
Read MoreShould You Read from a Script OR Speak from The Heart?
Summary: When it comes to speaking, should you use a script or speak from the heart? The advantage of scripting is that it helps you stay on track and focused, while still allowing you to speak from your heart. However, being too tied to a script can limit your flexibility. On the other hand, speaking…
Read MoreMake Mistakes – Media Training Tips
Summary: Research shows that people actually like you more when you make mistakes because it makes you relatable. While it may feel embarrassing, these moments create excitement and spontaneity. Embracing imperfections allows others to connect with you on a human level, creating memorable experiences. Make Mistakes Hi everyone! Susan Harrow, media coach, marketing strategist, author…
Read MoreBe Yourself – Everyone Else is Already Taken!
Summary: People often believe they need to be like someone else in a media situation, but this is not true. Oscar Wilde said, “Be yourself, everyone else is already taken.” Embrace your unique knowledge, personality, and quirks. We want to see the authentic you. Be Yourself Hi everyone! Susan Harrow, media coach, marketing strategist. author…
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