Posts Tagged ‘media coaching’
Make Mistakes – Media Training Tips
Summary: Research shows that people actually like you more when you make mistakes because it makes you relatable. While it may feel embarrassing, these moments create excitement and spontaneity. Embracing imperfections allows others to connect with you on a human level, creating memorable experiences. Make Mistakes Hi everyone! Susan Harrow, media coach, marketing strategist, author…
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Be Yourself – Everyone Else is Already Taken!
Summary: People often believe they need to be like someone else in a media situation, but this is not true. Oscar Wilde said, “Be yourself, everyone else is already taken.” Embrace your unique knowledge, personality, and quirks. We want to see the authentic you. Be Yourself Hi everyone! Susan Harrow, media coach, marketing strategist. author…
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Founders, Don’t Wing It – How to Pitch Investors Successfully
Summary: Founders shouldn’t wing it when pitching investors. Role-playing different scenarios and personalities is key in order to showcase oneself as a good representation of the company. This demonstrates that the founder is an excellent leader who can handle difficult situations and pressure. It is important to prepare for worst-case scenarios, including dealing with challenging…
Read MoreBarack Obama’s Campaign Strategy: How you can apply his PR techniques to your publicity campaign
Summary: The Obama White House PR campaign strategy offers valuable ideas for your own publicity campaign. Focusing on how to establish yourself as a thought leader, learning how to align your verbal and non-verbal language and building a strong, positive, and consistent message that resonates deeply with your target audience are all fantastic techniques to…
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Media coaching to get chosen for a media appearance or commercial
Develop your essential talking points / sound bites so you can easily incorporate them into your work and media appearances to grow your business fast.
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I Was Hit in Aikido—and it was an honor
I was hit repeatedly at an Aikido training over the weekend. And it was an honor. When I told a friend about this she said, “At the first hit, I’d be out of there. Off to get a latte and shopping for shoes.” Of course a part of me wanted out of there. The other part welcomed the opportunity to polish my spirit. As Rumi says, “Criticism polishes my mirror.” My work will be done when nothing can annoy, irritate, anger, or ruffle me. That is a long way off.
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