Posts Tagged ‘sound bite training’
Sound Bites: 8 Things You Need to Know for Your Next Media Interview
SUMMARY: In today’s fast-paced world, captivating media interviews rely on concise, memorable sound bites. Crafting these messages is critical for entrepreneurs to connect with their audience effectively. Preparation is key to making a quick, impactful connection, whether in a formal interview, podcast or casual encounter in line for coffee. Sound bites distill complex messages into…
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Media Training for CEOs: How to Be Powerful + Beloved
The late ABC Anchor Peter Jennings noted, “I find writing the evening news sometimes very challenging because I realize that what we’re trying to give folks in the evening is black and white when so often I want to give them gray.” That same frustration is only exacerbated these days for media and communicators alike. Bottom line: There is a place for nuance. It’s just a small place.
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PR Tips to Make Your Movement Go Viral
PR Tips to Make Your Movement Go Viral – Interview by Erica Mandy – News Worthy Podcast By Guest Blogger Alison Luterman (Plus a poem!) – with my video commentary on how to make a movement go viral — from Erica Mandy’s Show, The News Worthy I was walking up the street minding my own…
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Make Your Sound Bites Steal-able With One-Liners
If you think sound bites are just for the salesy, sleazy or slick, think again. They are your core messages that convey the most important things you want your audience to know. I take you through some steal-able examples that you can model —and show you how to make your sound bites steal-worthy.
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Why I Can’t Stand The Cult of Fake Authenticity
Are you being fake by blurting out your most intimate inner workings to strangers? Do you sometimes feel battered by in-your-face authenticity? Let’s be truly real vs. crafting authenticity.
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A Media Training Transition That Can Save Your Skin
You’re asked a question you don’t want to answer. You’re caught off guard by the host or reporter’s surprise, irrelevant, inappropriate, intimate or invasive question. Here’s the one transition that can save your skin that works every time.
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