Book Publicity & Marketing
7 Harmful Attitudes That Are Blocking You From Getting Featured in the Media
Not getting featured in the media? Feeling tons of “resistance” whenever you sit down to work on your press kit, pitch or press release? Can’t seem to “crack the code” on how to get top bloggers, journalists, editors and producers to pay attention to your work? Frustrated that your replies to HARO, PRLeads and other…
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Too introverted to Appear on TV? Why the Media Craves People Like YOU
If you’re in America, all you have to do is turn-on the TV or turn-up the radio to discover that loud and extroverted personalities usually take the cake—stars like the women of Real Housewives, the brazen comedians on Fashion Police and even CNN talk show host, Piers Morgan are personalities writ large—no matter what kind…
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Snap. Post. Kaching: 4 Ways to Get Engagement and Sales on Instagram
Guest post by Melissa Camilleri As long as you haven’t been living under a rock the past couple years, you’ll know that Instagram should be a key component to your online marketing strategy, especially as a service-based business, where the competition often believes Instagram will not work for them. Newsflash: it can and it will.…
Read MoreMake $150,000 From Your Book Before It’s Written
The moment you decide to write a book you can begin to leverage that fact to attract new clients and revenue. All you need to start is a good working title.
Read More7 Inspiring Tips on How to Be a Fabulous Public Speaker – With Results
Whether you’re attempting to break into the world of professional speaking or you’re already a seasoned professional, it’s important that you have an edge in order keep bookings coming — and be seen as the speaker of choice in a league of your own — above of your competitors. There are two main factors that…
Read MoreWrite Your Life Story in 6 Words
On Marketplace, one of my favorite NPR shows, host Kai Ryssdal often asks his guests to describe what they do in 6 words or less. This is a great exercise so you’re prepared not just for radio interviews but for that moment that could happen anywhere that could change everything. If you can be captivating in…
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