Media Appearances
Habits and Strategies to Overcome Impostor Syndrome and Create Excellency – Susan Harrow on the Measure Success Podcast with Carl J. Cox
Habits and Strategies to Overcome Impostor Syndrome and Create Excellency Susan Harrow: Make sure no other birds fly down there. Carl J Cox: We get that in our chimney. We have a wood stove, and it happens from time to time. It will go into our wood stove. Oh, my God. Susan Harrow: Wait, and get burned…
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Barack Obama’s Campaign Strategy: How you can apply his PR techniques to your publicity campaign
I haven’t seen much to applaud in the current administration or the recent presidential debates. So I thought I’d harken back to the Obama White House PR campaign strategy for some ideas you can apply to your own publicity campaign. 1. Define your image as a thought leader. While I don’t particularly like the word…
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Media (Love) Coaching for Matchmaking
I was talking to my neighbor next door who works for a famous matchmaking firm. She’s a warm and cozy person who people feel comfortable with right away. She has a knack for putting people at ease — including celebrities, princesses and the rich beyond imagination, who are her clients. Want to listen to this…
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Media Appearances: Your Guide to PR Professional Dress
Guest Blog post As a PR professional, knowing how to dress for media appearances is of utmost importance. There are few departments who represent a company more directly then the PR team themselves. Though preparing yourself for an appearance with the media can be a bit stressful in the beginning, creating your wardrobe is essential.…
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What To Do When People Criticize You in Person or on the Internet
Last week I spoke at East Bay Women’s Network to a group of wonderful women attended who were curious about how to promote their businesses and themselves. It had been a long time since I’d given a “speech” as I’ve been on a bit of a hiatus from speaking engagements or other public events. My…
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Create a TV Pitch Letter and Get on National TV
Lots of people call me who want to get on The Today Show, Good Morning America, Fox and Friends, The View, MSNBC and more. Most don’t know that if they create the entire segment they have a better chance of becoming a guest on a national TV show. If they can envision the show, map…
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