Media Appearances
Elevate Your Media Presence: Expert Tips to Avoid Soundbite Blunders
Elevate Your Media Presence: Expert Tips to Avoid Soundbite Blunders Before you even step in front of the camera or microphone for a podcast, presentation, TV or radio show, your bio plays a crucial role. It’s often the first impression you make on your audience. Many people leave this introduction up to the TV or…
Read More5 Strategies to Physically Prepare For a TV Interview–My Personal Secrets
5 Strategies to Physically Prepare For a TV Interview–My Personal Secrets I need to lose 20 pounds. I wish I had less wrinkles. My butt is too big. Look at my wobbly double chin. She’s a liar. I don’t believe a word she’s said. What a schlump. Is that any way to sit in a…
Read MoreBarack Obama’s Campaign Strategy: How you can apply his PR techniques to your publicity campaign
I haven’t seen much to applaud in the current administration or the recent presidential debates. So I thought I’d harken back to the Obama White House PR campaign strategy for some ideas you can apply to your own publicity campaign. 1. Define your image as a thought leader. While I don’t particularly like the word…
Read MoreMedia (Love) Coaching for Matchmaking
I was talking to my neighbor next door who works for a famous matchmaking firm. She’s a warm and cozy person who people feel comfortable with right away. She has a knack for putting people at ease — including celebrities, princesses and the rich beyond imagination, who are her clients. Want to listen to this…
Read MoreMedia Appearances: Your Guide to PR Professional Dress
Guest Blog post As a PR professional, knowing how to dress for media appearances is of utmost importance. There are few departments who represent a company more directly then the PR team themselves. Though preparing yourself for an appearance with the media can be a bit stressful in the beginning, creating your wardrobe is essential.…
Read MoreWhat To Do When People Criticize You in Person or on the Internet
Last week I spoke at East Bay Women’s Network to a group of wonderful women attended who were curious about how to promote their businesses and themselves. It had been a long time since I’d given a “speech” as I’ve been on a bit of a hiatus from speaking engagements or other public events. My…
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