Pitching the Media

SUMMARY: Master the art of attracting media attention. Use AI tools like Copy Creator for content ideas. Optimize headlines with tools like Coschedule. Create strong subject line hooks for your pitches with headline tools. Enliven pitches with free Creative Commons images. Create irresistible news hooks to attract media. Table of contents: Get the Media to…

Effective PR Tips for Business Promotion – Interview by Gabe Nelson – Solopreneur Money Podcast Gabe Nelson: Hey solopreneurs, Gabe here today we have Susan Harrow of Harrow Communications Inc.. She is a media coach, marketing strategist, martial artist, and the author of Sell Yourself Without Selling Your Soul®. She’s going to talk about how…

SUMMARY: “Discover valuable PR insights from rapper DC Glenn’s journey. Learn how strategic SEO, media research, Wikipedia updates, and targeted PR efforts can amplify your presence. Explore the importance of organic promotion, quick thinking in interviews, and detachment from outcomes. Embrace DC Glenn’s wisdom to fuel your PR efforts and feel the impact of your…

SUMMARY: The debate centers on whether vulnerability should be packaged for sales. The speaker opposes manipulating vulnerability to drive sales, expressing discomfort with such tactics. Instead, genuine storytelling that connects on a deeper level without ulterior motives is encouraged. While oversharing is prevalent, setting personal boundaries and staying true to one’s message is crucial, especially…

When Promoting Yourself or Your Offer During a Disaster or Pandemic Don’t Be Self-Serving or Opportunistic Susan: I’m Susan Harrow, media coach, marketing strategist, author of Sell Yourself Without Selling Your Soul® and CEO of prsecrets.com. So today we are going to talk about how do you publicize yourself during COVID without being self serving,…

52 PR Tips To Get Media Attention 1. Choose the right words. Say what you mean and mean what you say, develop your sound bites word for word. Sound bites are the flashes of who you are and the message you want to get across. Choose the right words to express what you want to…