Pitching the Media
Be a Media Darling Podcast Introduction
There are thousands of media platforms—radio shows, newspapers, blogs, podcasts, columns—in the US alone. Hundreds of thousands of journalists, producers, and bloggers who are hunting, DAILY, for interesting people and ideas and stories that they can feature. These people who work in the media are looking for knowledgeable experts. They’re looking for heartwarming stories. They’re looking for you.
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Miracle Find Me Now – My Mantra
“Miracle find me now” is my mantra for this year. I didn’t make this up. SARK (Susan Ariel Rainbow Kennedy) did. Re-igniting our friendship again after a 20 year hiatus — after a tiff neither of us remembers exactly how it happened, was the first miracle. I was up on Facebook fooling with something on a weekend…
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The Email Pitch Letter That Got Me Publicity – That You Can Copy
This is the email that got me featured in a local paper called The Marin Independent Journal (Marin IJ). The journalist, PJ had written about our garden (Which has been featured in Better Homes & Gardens) before from a different angle—saving the disappearing bees. You can copy it in a snap. So you can get…
Read MoreWrite Your Life Story in 6 Words
On Marketplace, one of my favorite NPR shows, host Kai Ryssdal often asks his guests to describe what they do in 6 words or less. This is a great exercise so you’re prepared not just for radio interviews but for that moment that could happen anywhere that could change everything. If you can be captivating in…
Read More5 Best Ways to Get Your Product in Magazines – Plus Resources To Help You Get There
Hard copy magazines are still one of the best places to get publicity for your product. According to The New York Times, “42 percent of people under 30 and 50 percent of people above 30 read magazines.” If you’re looking to get your product into magazines you’ve got plenty of opportunity — off the Internet.…
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2 Questions to Ask Yourself That Stop Nervousness: During a Media Interview or Closing Clients
By Susan Harrow One of the most common questions I get from clients and workshop participants is: “I always get shaky and nervous before any kind of business conversation — whether I’m trying to get a client to hire me, in a job interview, or trying to talk about my work in the media ……
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