Blog
Instant Headshots—That Look Like You
Have you been putting off doing a full brand photoshoot? I know I have. I LOVE my photographer, Heidi Margocsy, and have been meaning to book a photo shoot with her for a while—but haven’t had the time or the mind-share to plan it. (I have a whole prep and planning system for my clients so…
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Women: How to Handle Social Media Backlash with Confidence
Facing Social Media Backlash with Confidence When I was speaking on the topic of executive presence to The Wie Suite members last week the question about how to handle social media backlash came up as one of the biggest things that hold women back from being more visible. It’s a growing concern for women everywhere…
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PR Alone Doesn’t Work—Media Training is The Must Every CEO and Founder Needs to Succeed
CEO and Founder Media Training To Succeed Let’s be frank—getting featured in the media isn’t enough anymore. The media landscape is shifting. If you can’t back up your press with a compelling presence, a mesmerizing message, and strategic storytelling, that feature or appearance won’t have the hoped for result. To truly make an impact, CEOs…
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8 Ways to Write a Wow Bio—And Attract Clients Now
Photo Credit: Andrada Radu SUMMARY: Having a captivating and engaging biography on your website is crucial for attracting clients and standing out in the marketplace. Share your passion, personality, and unique perspectives that set you apart. Focus on quality over quantity, using concise and compelling statements to grab readers’ attention. Tell stories about your proudest…
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The “Right” Way to Steal Other People’s Brilliant Business Ideas
Is it ever OK to “steal” someone else’s ideas – in business? Surprisingly: Yes. Not long ago, a friend of mine found herself in the kind of situation that would make anyone’s stomach twist into knots. My friend (an entrepreneur with a modestly popular website and blog) discovered that a woman in another country had…
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Oprah Pitch That Worked Wonderfully to Get into The Oprah Magazine
Summary: To successfully pitch a story to Oprah Magazine/Quarterly/Daily, respond promptly to queries with relevant and specific information. Provide valuable insights tailored to the editor’s needs, like Dr. Leslie Korn did when asked about natural remedies for headaches. In her response, she shared her expertise as a Harvard-trained Integrative Medicine clinician and presented multiple treatment…
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