Public Relations
National Publicity Made Easy: 5 Must-Know Strategies
Attend the national publicity summit to meet over 100 journalists and producers in-person so you can pitch your idea to them to get on TV, radio and in print.
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Sound Bites: 8 Things You Need to Know for Your Next Media Interview
SUMMARY: In today’s fast-paced world, captivating media interviews rely on concise, memorable sound bites. Crafting these messages is critical for entrepreneurs to connect with their audience effectively. Preparation is key to making a quick, impactful connection, whether in a formal interview, podcast or casual encounter in line for coffee. Sound bites distill complex messages into…
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7 Harmful Attitudes Blocking You From Getting Featured in the Media and Getting Great Publicity
SUMMARY: Are you struggling to get featured in the media? It might be your attitude holding you back. Discover 7 harmful attitudes blocking your path to publicity success, from body image concerns to feeling ordinary. Learn from role models like Oprah and Anne Hathaway, who embrace authenticity. Remember, being yourself is key to media success.…
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How to Pitch the Media: Best 5 Tips From Journalists and Producers
I had no idea what I was in for when I attended the National Publicity Summit in New York City—focused on how to pitch the media and get booked on the spot and later. (Now the Summit is via Zoom – The next one is March 11-23, 2024) SUMMARY: Learn the best tips from journalists and producers…
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5 Media Interview Mistakes: That Could Crucify Your Career
SUMMARY: Learn the critical media interview mistakes to avoid to safeguard your career. From waffling during interviews to neglecting to share how you’ve helped others, these errors can tarnish your reputation. Ensure you’re prepared with concise messaging, quotes from industry leaders, and compelling stories of impact. Transform your wounds into wisdom and have well-formed opinions…
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10 Top Media Training Techniques That Work in a Pinch
SUMMARY: Master media interviews with these 10 top techniques: redirect questions, leverage statistics, and use humor. Craft concise sound bites (key messages) and anticipate challenges to maintain control. Employ strategic responses to sensitive queries, leaving a positive impression. Whether discussing controversy or promoting work, these techniques amplify impact. Table of contents: 10 Top Media Training…
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