Why Cat Videos Are so Popular: And What You Can Learn From Them

By Susan Harrow, Media Coach & Author of Sell Yourself Without Selling Your Soul There’s a new study that cat videos make you more productive. “Japanese scientists found that workers who watched kittens and other cute baby animals on the Internet are more focused and productive the rest of the day,” noted host Peter Sagal…

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Publicity is a nutty business

You never know what is going to be sticky to the media — until you try it. Sometimes it’s the first thing you send out, sometimes it’s the hundredth. I know people don’t like to hear that, but this is the truth. Consistency is one key. Trying new ideas and angles and finding current trends…

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