branding management
5 Ways To Gracefully Deal With Internet Trolls
5 Ways To Gracefully Deal With Internet Trolls A big fame fear I hear all the time from my women clients is how to deal with criticism and trolls online. I’ve done a quick summary of a great piece from the New York Times on how 5 Asian women entrepreneurs handle hate. [See my take…
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Barack Obama’s Campaign Strategy: How you can apply his PR techniques to your publicity campaign
I haven’t seen much to applaud in the current administration or the recent presidential debates. So I thought I’d harken back to the Obama White House PR campaign strategy for some ideas you can apply to your own publicity campaign. 1. Define your image as a thought leader. While I don’t particularly like the word…
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Media Appearances: Your Guide to PR Professional Dress
Guest Blog post As a PR professional, knowing how to dress for media appearances is of utmost importance. There are few departments who represent a company more directly then the PR team themselves. Though preparing yourself for an appearance with the media can be a bit stressful in the beginning, creating your wardrobe is essential.…
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Media coaching to get chosen for a media appearance or commercial
Develop your essential talking points / sound bites so you can easily incorporate them into your work and media appearances to grow your business fast.
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Create Viral Videos: How to Syndicate Your Videos To Major Networks
Create Viral Videos: How to Syndicate Your Videos To Major Networks | Video Marketing. Once you create your video you can syndicate it to over 50 channels like Roku, Hulu and Apple so you reach a brand new audience that haven’t found you on social media
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Your 12-Month Publicity Plan: Right Resolutions for You
Resources I mentioned: Get Your 12-Month Publicity Plan + 40+ Magazine Editorial Calendars + The 100 Word Email that Can Get The Media to Call You. Get Your 12-Month Publicity Plan here (It’s free) https://prsecrets.com/editorial-calendars-2019.html# Click To Tweet Get 40+ Magazine Editorial Calendars (Free PDF download) https://prsecrets.com/editorial-calendars-2019.html# Click To Tweet The 100 Word Email that…
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