How to Befriend Bloggers (Without Feeling Awkward or Stalkery!)

By Guest Blogger Sarah Von Bargen I thought, for a bit, that I should really title this post ‘How To Network With Bloggers’ – because, you know, SEO and what not. But the word ‘networking’ feels intimidating and overwhelming and slightly gross.  Eating subpar appetizers while someone shoves their business card in my face and shrieks…

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PR tactics of Donald Trump

8 Things Donald Trump Can Teach Us About Courting Publicity

Guest Post By Victoria Greene It’s fair to say that America is a fairly divided place right now, with wildly differing ideas about what’s right and wrong. Whatever your views, our blundering, boastful President does seem to have mastered one thing, and that’s showmanship. As he appoints more than a few questionable characters to office, many…

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Failure, Faith and Perseverance

I’m in a tizzy right now. I have an unknown, itchy red rash under my arm. My stomach is upset and bloated. And my office has a giant pile of clothes on a chair I’ve been meaning to take to the consignment store, but haven’t. When I want to shift something, I clean out. But…

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Clare Barry Retreat

The Ugly Upsell – and how to do it right

You can’t escape it. The ubiquitous upsell. No sooner have your gotten something for free or bought, there is more. You’ve just gotten something delicious – and now there might be more deliciousness right around the corner. Of course I train all of my clients to offer an upsell in an online marketing campaign or…

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Verbal Aikido Skills

I Was Hit in Aikido—and it was an honor

I was hit repeatedly at an Aikido training over the weekend. And it was an honor. When I told a friend about this she said, “At the first hit, I’d be out of there. Off to get a latte and shopping for shoes.” Of course a part of me wanted out of there. The other part welcomed the opportunity to polish my spirit. As Rumi says, “Criticism polishes my mirror.” My work will be done when nothing can annoy, irritate, anger, or ruffle me. That is a long way off.

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