Marketing & Publicity
3 Tips to Avoid Social Media Madness
Sometimes I’m totally obsessed with pinning, tweeting, and blogging. Then I catch myself….Whhhhaaaaat am I doing? This isn’t work. Or is it? Dunno. I go back and forth. Is sharing this pic good for my brand because I think it’s funny—or cute? Maybe. Some things to think about BEFORE you post something on social…
Read MoreSTOP. Do not pitch the media until you do… this. [Free checklist]
At some point, pretty much every business owner dreams of getting featured in the media. From a quick one-line mention in a local blog… to a glamorous booking on The Today Show… media attention feels amazing! But in my experience, many people jump the gun and try to get booked in the media before…
Read MoreMake $150,000 From Your Book Before It’s Written
The moment you decide to write a book you can begin to leverage that fact to attract new clients and revenue. All you need to start is a good working title.
Read MoreSubscriber Spotlight Shout Out
This is a monthly shout out to anyone who has taken action and reached a goal or made a shift. I will be searching through your comments every month to choose a new person to feature in the “Subscriber Spotlight Shout Out.” So post some success you’ve had that you’ve gleaned from a webinar,…
Read More3 Tips on the Power of Podcasting
by Kris Gilbertson Did you know iTunes has over 1 Billion podcast subscribers? Tip #1) Podcasting Creates Leverage With the rise of technology to the tune of over 1 Billion podcast subscribers in just iTunes alone, there is a new age of content curation available for every day entrepreneurs to position themselves in front…
Read MoreWrite Your Life Story in 6 Words
On Marketplace, one of my favorite NPR shows, host Kai Ryssdal often asks his guests to describe what they do in 6 words or less. This is a great exercise so you’re prepared not just for radio interviews but for that moment that could happen anywhere that could change everything. If you can be captivating in…
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