Media Coaching
Barack Obama’s Campaign Strategy: How you can apply his PR techniques to your publicity campaign
I haven’t seen much to applaud in the current administration or the recent presidential debates. So I thought I’d harken back to the Obama White House PR campaign strategy for some ideas you can apply to your own publicity campaign. 1. Define your image as a thought leader. While I don’t particularly like the word…
Read MoreMedia (Love) Coaching for Matchmaking
I was talking to my neighbor next door who works for a famous matchmaking firm. She’s a warm and cozy person who people feel comfortable with right away. She has a knack for putting people at ease — including celebrities, princesses and the rich beyond imagination, who are her clients. Want to listen to this…
Read MoreMedia Appearances: Your Guide to PR Professional Dress
Guest Blog post As a PR professional, knowing how to dress for media appearances is of utmost importance. There are few departments who represent a company more directly then the PR team themselves. Though preparing yourself for an appearance with the media can be a bit stressful in the beginning, creating your wardrobe is essential.…
Read MoreCreate a TV Pitch Letter and Get on National TV
Lots of people call me who want to get on The Today Show, Good Morning America, Fox and Friends, The View, MSNBC and more. Most don’t know that if they create the entire segment they have a better chance of becoming a guest on a national TV show. If they can envision the show, map…
Read MoreMedia coaching to get chosen for a media appearance or commercial
Develop your essential talking points / sound bites so you can easily incorporate them into your work and media appearances to grow your business fast.
Read MoreFeel afraid of appearing on TV? Read this
Although she’s known as an engaging speaker, trainer, author, and executive coach, Kimberly (Kim) Faith, was still terrified to be on TV. But she did it anyway. And to see her you wouldn’t know she was fearful or nervous. Watch her here on a major market live TV show in Seattle. Prepare to be encouraged!…
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