Be Yourself - Everyone Else is Already Taken!

Be Yourself – Everyone Else is Already Taken!

Be Yourself Hi everyone! Susan Harrow, media coach, marketing strategist. author of Sell Yourself Without Selling Your Soul®, published by HarperCollins and CEO of prsecrets.com bringing you today’s one minute media training. Our topic is how to be yourself. Now that might seem really odd, and yet I find it’s the thing that comes up…

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Founders, Don’t Wing It – How to Pitch to Investors Successfully

Founders, Don’t Wing It – How to Pitch Investors Successfully

Founders – Don’t Wing it! How to Pitch Investors Successfully. When you’re pitching investors don’t wing it! Why not? Because you can easily get tripped up by your personality trigger points. And also by challenging questions that perhaps you didn’t expect and you had not rehearsed. Role-Play Different Scenarios + Personalities. It’s key to role-play…

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make sales from your media interviews

3 Simple Steps to Turn Media Interviews into Sales

SUMMARY: “Incorporate these three simple steps to transform media interviews into sales opportunities. First, infuse your messaging with anecdotes that tie your past experiences to your present expertise. Second, highlight client successes to showcase the impact of your product or service. Finally, share personal stories of suffering with authenticity and wisdom to build trust and…

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PR tactics of Donald Trump

8 Things Donald Trump Can Teach Us About Courting Publicity

Guest Post By Victoria Greene It’s fair to say that America is a fairly divided place right now, with wildly differing ideas about what’s right and wrong. Whatever your views, our blundering, boastful President does seem to have mastered one thing, and that’s showmanship. As he appoints more than a few questionable characters to office, many…

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