Posts Tagged ‘sell books’
9 Strategic Actions to Take Now to Be a Thought Leader — and Become a Media Darling
So many people call themselves thought leaders now – but they aren’t. To be a thought leader takes some doing. It’s not so much about being original as it is about putting things together in an original way. Thought leadership marketing comes down to packaging your knowledge, skills, abilities, experiences, and yes, your thoughts in a way that makes you media worthy and worth listening to by your audience—a huge audience. Follow these nine steps to get going on the path to be respected, heard and reverberated out into the world.
Read More5 Things I learned From Jack Canfield’s Mastermind Group: To Help Make Your Book a Bestseller
We were all sitting in Jack Canfield’s living room on a huge couch in his home in Santa Barbara surrounded by giant gems, crystals, artwork and views into the lush gardens reminiscent of Canfield’s beloved Hawaii. Canfield mentioned that he wanted a room where diplomats and leaders of countries as well as his family could…
Read More3 Superstar Secrets to Getting Results From Your Media Appearances
By Susan Harrow, Media Coach & Author of Sell Yourself Without Selling Your Soul Most people who are in a rush to get publicity dash off a press release and then expect instant fame. But what typically happens IF the media calls is they don’t have their sound bites ready. What follows is…disappointment. They don’t get…
Read MoreWebsite Copywriting: Finding Your Voice in a Sea of Hype
By Guest Blogger Colin Martin It’s important to write in the same voice as you speak in. Not necessarily in slang, but in the relaxed, personal tone of conversation. Often, web content reads like a scientific equipment brochure or a Harvard dissertation. Leave the big words and the information overload to the corporate boardrooms, and…
Read MoreThe Oprah Effect is Not Dead
The Oprah Effect is Not Dead. In fact, it’s very much alive…
Do you want to know how to boost your business 60% or more in the blink of an eye?
Get into O, The Oprah Magazine. Oprah’s high visibility, super popular magazine that is read avidly by over 2.6 million. But get this, the pass on rate is estimated to be 6 people per issue. That means that when you get featured, mentioned, or quoted over 18 million people read about you — and buy. 18 million! It doesn’t take a marketing degree to know that getting into O is an amazing opportunity for any business.
The Oprah Effect is alive and well and hundreds of people are getting into O, The Oprah Magazine every month.
Why not you?
Read MoreMake your Media Interview Count – Don’t Miff It!
Make your Media Interview Count – Don’t Miff It! Will You Muff it When the Media Calls? Not if you’ve intentionally and thoughtfully planned, prepared and practiced the stories, statistics, facts, vignettes, anecdotes, analogies, acronyms about your business and brand to artfully integrate into the conversation. But many, who haven’t done the work, find themselves…
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